It goes like this: you’re briefed on a new project by agency planners, but the brief is a bit
Successful advertising requires that we surprise people with newness, strangeness and otherworldliness.
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There Are No Bad Clients
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Recently, I was reminiscing about the many bad clients I’ve had over the past 20 years in advertising,
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There’s a major shift happening in ad agency creative departments. Projects that were typically
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